GIANCARLO GEDLER

EVERYTHING IS PAW-SIBLE

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There was a private aviation company wishing to show off its new planes. As a brand representative and social media manager, I noticed that many passengers take their pets on commercial flights.

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The idea was presented to the owner of private planes, and we started the paw-sible campaign, where pets can travel in the cabin as if they were family members.

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As a result, bookings increased by 35% in less than 90 days and more visitors visited the website.

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As part of the social media campaign, pets enjoying their vacations with their families were featured throughout the entire process, from boarding to service on board.

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Now, the company is positioned as a pet-friendly company where everything is pawsible.